Please note: The entry deadline has now passed. Final entries were accepted on March 29th, 2013.


  1. The Microsoft Dynamics Change Ambassadors Programme is open to any individual currently working in the United Kingdom (excluding students and individuals on internships or work placements) who is 18 years old or over, who has access to the internet and is not employed by the competition manager, The Economist Intelligence Unit Limited (‘EIU’) or any of its affiliated companies or the competition supporter, Microsoft Limited, nor any of its affiliated entities.
  2. Entry is free of charge.
  3. Entrants must answer all the entrant-marked questions on the online entry form and require the backing of a senior colleague from the entrant's company (a "Sponsor"). A Sponsor must answer all the sponsor-marked questions on the entry form (sponsor answers can be collected separately offline using the entry questions form on the categories page).
  4. When entering, entrants must supply all mandatory information about themselves and their Sponsor.
  5. Entries must not exceed the response word limit stated for each question.
  6. The work that the entrant bases their application on must have taken place between January 1st 2011 and December 31st 2012.
  7. Entries must be entered into one category only from the following: Marketing, Finance, People and Culture, Technology or No Boundaries. There shall be only one entry per person. There shall be one winner per category.
  8. Entries via third parties and automated entries are not permitted.
  9. Entries must be made via using the online entry form. Entries will not be accepted by any other means.
  10. Entries not submitted in accordance with the Competition Rules, that are incomplete (at the EIU’s sole discretion), inaccurate or not in English will not be accepted.
  11. The EIU will not accept physical items of supporting material. If received these will not be passed to the judges and the EIU takes no responsibility for such items.
  12. Entrants must ensure that all information submitted is accurate and truthful and that the Sponsor has approved and given consent to the competition entry and information used. Should any dispute arise the EIU holds no responsibility for this.
  13. The start date for receiving entries is Wednesday February 13th 2013. Entries must be submitted by the entry deadline 5.30pm GMT Friday March 29th 2013. Only entries that are received before the closing date will be eligible for the competition. The EIU will not accept responsibility for entries that are lost, delayed or damaged. Proof of delivery for an entry is not proof of receipt.
  14. Once an entry has been submitted, the entrant will receive a confirmation email. Once received no further amended or replacement entries can be made for that entrant.
  15. Once submitted, entries are final and non-editable.
  16. By submitting an entry, the entrant confirms that they have read the Competition Rules and agree to be bound by them.
  17. Entries will be judged according to the extent to which the Shortlist Committee and panel of judges consider the entrant to have instigated fundamental change bringing significant benefits to their business or company.
  18. If an entrant fails to comply with the Competition Rules, or the EIU has reason to believe that an entry is not genuine, the EIU reserves the right to disqualify the entry, as well as hold the entrant responsible for any losses it may suffer.
  19. Entrants are able to withdraw entries. Should they wish to, this must be done by 5.00 pm GMT on Friday March 29th 2013 upon written request to the EIU. No replacement entry may be submitted.


  1. All judging will be done solely on the basis of the information supplied in the online entry.
  2. Entries will be reduced by the Shortlist Committee. The shortlist will be announced on the competition website in early April 2013.
  3. A panel of judges will judge the winners from the shortlist. The judges reserve the right to re-categorise entries if they think another category would be more suitable for that entry. However, they are under no obligation to re-categorise incorrectly entered entries. EIU shall be free to allocate judges in its discretion to avoid any entry being evaluated by a judge with a known conflict of interest in relation to a specific entrant.

Shortlist and winners:

  1. In deciding category winners from the shortlist, the judges' decisions are final. Please be aware that no correspondence will be entered into regarding this matter.
  2. The winners will be announced on Thursday May 16th 2013 at the award ceremony.
  3. Should an entrant reach the shortlist, they will receive an email confirming their selection and inviting them to attend the awards ceremony. EIU will not cover any travel or other expenses of entrants that make the shortlist.
  4. There are no alternative prizes; the prize cannot be transferred to any other person. We reserve the right to alter arrangements and the prize in exceptional circumstances.
  5. The prize for the winner of each category is an executive seminar at a UK business school. There is no cash alternative.
  6. By entering, you are agreeing that EIU shall be free to use the winners’ names, images and all information submitted (and to co-operate in any such activity).

The EIU’s Commercial Confidence Policy:

  1. It is extremely important that the online entry form is completed in full, including the details of success of the change initiative.
  2. For the purposes of judging, all information provided by Entrants will be treated confidentially.

Promoter Contact

  1. This competition is managed by The Economist Intelligence Unit Limited (part of The Economist Group) (registered address, 25 St James’s Street, London, SW1A 1HG) and supported by Microsoft Limited (registered address, Thames Valley Park, Reading RG6 1WG).

Goto Microsoft Dynamics website